Competitive Intelligence

Your competitors are moving. Know before Monday.

Apex monitors press releases, product updates, funding announcements, and social signals 24/7 — then delivers a concise weekly briefing ranked by urgency. No dashboards. No $20K contracts.

50× cheaper than Crayon24/7 monitoring90-sec read
Apex vs. the old wayLive
FeatureApexCrayon / Enterprise
Weekly briefing
Price$49/mo$20K+/yr
Setup5 min3 months
Signal coverageFull stackPartial
Sales call required

Live signal feed

  • → Competitor A updated pricing page
  • → Competitor B hired 3 enterprise sales reps
  • → Competitor C launched free tier — urgency: high
COMPETITIVE LANDSCAPE

The only briefing built for founders, not enterprise sales teams.

Enterprise tools were designed for 50-person CI teams with six-figure budgets. Apex was built for the founder who has 90 seconds on Monday morning.

FeatureApexCrayonSemrushGoogle Alerts
Weekly briefing
Price$49–$99/mo~$20K+/yr~$130+/moFree
Self-serve setup
Signal coverageFull stackFull stackSEO onlyBasic
LLM-powered rankingPartial
"So what" analysis
No sales call needed
Built for founders

Founders who switch from manual tracking to Apex get back ~3 hours every week.

Start for free →
WHAT APEX WATCHES

Every signal that matters. Zero noise.

Apex scans the sources founders actually care about — not a generic firehose.

Always-on monitoring

24/7 scans across press releases, product pages, LinkedIn hiring posts, funding announcements, and social media. Nothing slips through.

Live sources scanning

Press & funding announcements
Product pages & changelogs
LinkedIn & social signals

LLM-powered briefing

Not a feed. A briefing. Apex uses LLMs to filter noise, rank by urgency, and write a 'so what' for each signal — like a sharp analyst, not a firehose.

⚡ HIGH — Competitor A dropped pricing by 20%. Your freemium tier is now at parity. Consider repositioning.

Scheduled delivery

Weekly or daily. Arrives before you open your laptop — Slack, email, or both.

5-minute setup

Name your competitors. Choose your schedule. Apex does the rest. No onboarding call, no training.

Full signal stack

Pricing changes, product updates, funding rounds, exec hires, job postings, and review site shifts — one brief covers all of it.

graphs of performance analytics on a laptop screen

"Intelligence that reads like it came from a sharp analyst — not a data dump."

HOW IT WORKS

From setup to Monday briefing in 5 minutes.

2 min

Name your competitors

Tell Apex who you're watching — up to 10 competitors. That's all the setup you need.

Always on

We monitor 24/7

Apex scans press releases, product pages, LinkedIn, social, funding databases, and review sites — continuously.

90 sec read

Your briefing arrives

Every Monday (or daily if you prefer) — a plain-English brief, ranked by urgency, with a 'so what' for each item.

Person working on a laptop with a cup of coffee.
$49/movs $20K+/yr Crayon
3 hrssaved per week per founder
< 5 minsetup time

PRICING

Simple pricing. No sales call required.

Start free. Upgrade when you need more competitors or team seats.

Solo

For solo founders

$49/mo
  • Up to 5 competitors monitored
  • Weekly briefing (email)
  • LLM-ranked signals
  • Product, pricing & social signals
  • 5-minute setup
Get started →
Most popular

Pro

For growing teams

$99/mo
  • Up to 15 competitors monitored
  • Daily OR weekly briefing
  • Email + Slack delivery
  • Full signal stack (funding, hiring, press)
  • "So what" analysis per signal
  • Priority support
Get started →

Team

For teams of 2–10

$199/mo
  • Up to 30 competitors monitored
  • Team members (up to 10)
  • Custom briefing schedule
  • Slack workspace delivery
  • Competitive battlecard export (PDF)
  • Dedicated onboarding
Contact us →

FAQ

Questions founders actually ask.

Stop the Monday tab marathon.

Your competitors are making moves right now. Apex makes sure you know before they land.

Get early access — it's free to start →

No credit card. No sales call. Setup in 5 minutes.

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